Our Purpose

Our Purpose

As one of the leading insurers in Hong Kong and Macau, our purpose is to empower people to live a better life. All employees in our organisation share the same goal of providing humanised services and solutions to customers across the region and the globe.

 

We are moving forward every day, guided by our four core values: Customer First, Integrity, Courage and One AXA. Our collaborative approach allows our employees to offer tailor-made products and services that respond to our customers’ needs in an ever-changing and fast-evolving world. We strive to offer more choice, more innovative products, and more power to decide how, when and where to access our products and services.  At the same time, we ensure that we are also providing professional service, excellent solutions, and a strong financial foundation for everything we deliver.

 

As a member of the AXA Group, we echo to the "Ambition 2020" strategy to enshrine our commitment to empowering people to live better in the "Better Lives Partnership". It features a commitment to social innovation and sustainability that takes care of not just the individual lives of our customers, but also the society and environment in which we all live. AXA Hong Kong and Macau are eagerly making the change from being a “payer” to being a “partner” to our customers, we are ready to work closely together with you to create excellent services and solutions that empower you to live better, today and tomorrow.